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Catalogs are very popular on the internet. What they do is display a series of information the same way across the website. Just like a catalog you would get in the mail would have a layout for every product with its image, description, price, item number, etc., a website is no different.
From things as obvious as auto and real estate listings, catalogs can display any set of data like client testimonials, blog posts, coupons, rotating videos, you name it.
The catalog function utilizes the CMS portion of your website, allowing you to easily add, modify, delete, and rearrange all your products.
